What is SEO ?

SEO stands for Search Engine Optimization which affect the online visibility o f your website or page in search engine on top result by unpaid – referred to natural and organic results. The more frequently your website ranked more visitors will visit your website that means more customers. SEO target different kind of search like video search, news search, academic search, image search, etc. SEO consider search work, computer programmed algorithms which dictate search behavior that is more demand in public which public search for in the search engine the search engine preferred that target audience. Optimization of your website involves content editing, HTML work, focusing that the content should have enough keyword to remove the index barriers. Early versions of search algorithms on web master information such as meta tag or index files like ALIWEB, using meta tag makes your pages less reliable because webmaster choice keyword meta tag potentially inaccurate represented of sites actual content. Website recognizes high ranking and visibility results for both white hat SEO and black hat SEO practitioners. Sullivan credits Bruce Clay as the first person to popularize the term. Jason Gambert attempted trademark term SEO by convincing Trademark Office in Arizona on May 2, 2007 involving manipulate not the marketing services. The Yahoo! Directory and DMOZ directory closed in 2014 and 2017, requires manual submission and human editorial review.

What Is A Search Engine? 

Cross linking between pages of same website important pages can improve visibility including content with frequently searched keywords which increase traffic.

Updating your content makes search engine crawling frequently additional weight to a site.

Types of Techniques

White Hat SEO 

Search engine recommended as a part of good design. They are tending to produce for long time validity. SEO technique consider white hat if conforms to search engines guidelines and no deception. It is not only about following guidelines but also about content search index and ranking and it is as creating content for users but not for search engine for online algorithm. It is similar like web development that promotes accessibility not identical.

Black Hat SEO 
It is the technique search engine which are not approve. They attempts to improve ranking that disapproved by search engine or involve reception. They techniques uses for texts are hidden may be in same color as background, or invisible div or positioned off screen.

Search Engine punish sites discover using black hat either by reducing ranking or listing from databases together. Punishment can be applied either automatically by search engines algorithms or by manual site review.